Big names expected to attend Cannes Lions
Remember when top-notch talent used to shun corporate affairšs? Well, those days have gone the way of the public pay phones. These days A-Listers are banging dowź¦¦n the door to get onto the Cannes Lions list of invited guests.
Over the weekend, whispers were exchanged that concert promoter Live Natź¦°ion is expected to bring down a big, as yet, unnamed act. Stay tuned.
Music streamer Spotify, down on the Riviera in force, just announced in a blog post on Thursday thāašt its ad revenue jumped 50 percent year-on-year in 2016. It now counts 140 million global monthly active users.
āSpotifyās streaming intelligence provides psychographic andš· behavioral audience insights which go beyond traditional demographics,ā Brian Benedik, the companyās global head of sales, boasted.