Tech

This is when Apple may pull the plug on iTunes for good

Apple has set a date when it w🃏ill ax iTunes for goodꦍ, according to reports.

The tech giant is looking to scrap musi﷽c downloads because of the popularity of its Apple Music streaming service and rivalry with platfor꧒ms like Spotify.

According to leaked reports, i🀅Tunes will be phased out by March 31, 2019🏅.

Apple introduced the iTunes LP format in 2009 as part of its bid to 🦩usher albums into the online age.

It ♍allows users to purchase individual songs or whol🅰e albums digitally.

But this revolution in music consumption — which ended the shelf life o💖f CDs and helped shut record shops — has been ♔short-lived.

Now even music downloads are obsolete, wi🧸th streaming services dooming iTunes t🐽o the recycle bin.

While Apple apparently informed industry insiders of its decision two weeks ago, “The End of iTunes LPs” Wednesday.

In the letter, Apple adds that those customers who have already purchased an iTunes LP will still be able to download the additional content through iTunes Match, Apple’s cloud-based music storage service, which costs approximately $28 per year.

Rumors of iTunes’ death have been circulating since 2016.

Backꦺ then, a  (that was later rebuffed by Apple) suggested the service would be killed off in 2018.

Meanwhile, Apple 🅘Music is going from strength to strength, of paying subscribers will overtake Spotify in the US this summer.

Globally, though, Spotify remains far ahead with 70 million subscribers, compared to Apple Music’s 36 million user base.

Recently we revealed that  that allows you to pick iཧnd💞ividual songs.