AMI trades $3M in ads for shares of protein-powder firm
American Media Inc. ha☂s agreed to give $3 million in advertising to MusclePharm, a protein-powder supplement maker, in exchange for more than 920,000 shares of commo🎃n stock in the publicly traded company.
AMI Chie🌠f Ex⭕ecutive David Pecker called the deal “an extraordinary partnership ”
The supplement maker was closely 🌊associate🌼d with Arnold Schwarzenegger, as a shareholder and ad pitchman, but he terminated his involvement with the company in 2016 after it came under fire from a number of lawsuits alleging deceptive ad claims in its ads.
All but one of the suits have been settled.