Troubled Daily News flubs Ichiro headline and caption
The Daily News went down swinging on Thursday when its latest headline blooper concerned baseball superstar Ichiro Suzuki, who pšlayed his final two games for the Seattle Mariners in his native Japan. He went 0-for- 5 in two games while Domingo Santana hit a grand slam in Wednesdayās 9-7 švictory over the Oakland Aās.
But you wź¦°ould not know that from the Daily News headline in sports, which proclaimed āIchiro blasts grand slam as MLB opens in Jāapan.ā
The Assoą± ciated Press article below the headline correctly tells the true result ā if only one ofź§ the Chicago-based copy and design people had bothered to read it.
āDo they even pay editors and headline writers at that rag?ā asāked one reader.
The Daily News compounded the error with a photo caption that showed a picture of Ichiro swinging at a pitch ā during an at-bat that did not result in a hit ā with aā caption that read, āIchiro Suzuki gives the fans what they want with a grand slam as Mariners beat Aās to win opener played in Japan.ā
Ichiro did manšŖage to draw a walk in one of his two plate appearances that day, but thatās a fš ar cry from a game-winning grand slam.
Itās the kind of mistake that happens when no one is at the tiller. The News fired sports editor Eric Barrow in early January and eliminated the sports editor job, replacing himšÆ with a ādirector of audience development, sports.ā One would imagine the best way to develop an audience in sports or any other topic is with hard-hitting ā but accurate ā news stories.
But itās only the latestā in a series of embarrassing gaffes for the so-called hometown paper, which is now largely copy edited and designed in Chicago.
In a story that ran in the Feb. 22 edition of the beleaguered tabloid, the News sent someone to cover a debate for public advocate where the topic of Mayor Bill de Blasioās potential run for president was broached. All seven candidates turned thumbs-down on the idea. But the headline that accompanied the story saidš, āNo Way Mikeā ā apparently mixing up de Blasio with his predecessor, Michael Bloomberg.
They also mixed up the location of a town on Long Island where a lļ·½ottery ticket won big ā the headline labeled it SI, not LI.
The Newsš, in a cost-cutting move, chopped its editorial staff down to about 40 people last summer ā eliminating āhalf of its staffers ā and farmed out most of its design and copy editing to a centralized site run by its parent Tribune Publishing company for all the newspapers in the chain.