Keith J. Kelly

Keith J. Kelly

Media

New York Mag staff fears Vox will swing ax

A town hall meeting called by New York Media chief executive Pam Wasserstein on Wednesday failed to quell unrest in the rank and file following the sale to Vox Media.

Wasserstein and Vox Media CEO Jim Bankoff had plź§™edged that there would be no layoffs at the company ā€” which owns New York Magazine and various websites ā€” but few media observers think that is possible.

ā€œNobody on edit believes that there wonā€™t be business/ź¦‰tech/production-side layoffs,ā€ said one staffer. ā€œSeems like that is a way to save money.ā€

Thź¦›e Wall Street Journal said sources estimated New York Media lost more than $15 million last year. There was also worry that Vox would one day close the print version of New York Magazine, which cut back from weekly to š•“every other week in 2014.

ā€œI hope it continues because it binds the brand together,ā€ the stą½§affer said. ā€œOnce you kill it, you canā€™t restart it ā€” itā€™sšŸ”“ dead forever.ā€

And there was lingering resentment that Wasserstein and Bankoff sat down for an on-the-record interview and photo shoot with the New York Times long before Wasserstein told the staff that they had been sold at 9:11 p.m. Tuesday. The NewsGuild of New YšŸ¼ork said workers were ā€œdeeply unsettled by the disrespectful manner in which thš“”ey informed our staff.ā€

ā€œThat was a great spin it got in the Times,ā€ są²žaid one source, who added that the photo of Bankoff and Wasserstein accompanying the story on the web on Tuesday ā€œmade it look like they were getting married.ā€

ā€œIf it was such a great deal, why would you sell it for all ļæ½ļæ½stoš“°ck and no cash?ā€ the source said.

The source expects there to be overlap and potential for layoffs. The source points out that Voxā€™s Eater and New York Mediaā€™s Grub Street seem šŸƒto fall into the samešŸŽ€ niche, as do NYMā€™s Science of Us and Voxā€™s science site, The Verge.

ā€œHow can they not let šŸŒpeople go?ā€ asked the source, who also speculated that Vox would be less inclined to keep the print publication going than the Wasserstein family trust that has owned it since the sudden death of finaā™Œncier Bruce Wasserstein ā€” who paid $55 million to buy it in 2003.

New York Media will have 12 percentź§ƒ of the Vox Media stock after the deal closes, according to the Journal, which said the stock transaction values the deal at $105 million. It peggą·“ed Voxā€™s valuation at $750 million, down from $1 billion four years ago.

David Haskell, who succeeded the legendary Adam Moss as editor-in-chief earlier this year, took another stab atšŸŒ³ reassuring his restless staff in a memo Thursday.

ā€œI really appreciated the frank conversations and look forward to more of them,ā€ said Haskell. ā€œOne thing Iā€™d like to mention, and make sure youā€™re not worried about: after the close of the deal with Vox Media, the combined company will of course recognize and bargain with our NewsGuild unit. As Pam mentioned in her note Tuesday night, Vox Mediaā€™s editorial employees have an agreement with Writers Guild of America, East, that was ratified earlier this yeaą¦“r.ā€

New York Mediaā€™s 185 full-time and part-time staffers opted to unionize in December, but have not hammered out a contract yet. After 14 months, Writers Guild wrapped up its sometimes-contentious neąµ²gotiations with management in June, in a deal that expires šŸŽƒin 2022.