Roseanne Barr teams with anti-woke firm for new show on Elon Musk’s X
Roseanne Barr — who was booted from her ABC show for a vile, racist, anti-Semitic tweetstorm — will team with an anti-woke retail company to launch a show on Elon Muskās rebranded platform X, On The Money has learned.
Barr, 70, was signed to a six-figure deal by Publicsq, an online marketplace that counts Donald Trump Jr. aš¦©s an advisor and investor and bills itself as Amazon for conservatives.
The cź¦ompany, which went public via SPAC last month, will be the exclusive sponsor for whatever comes outš of the comedianās often foul mouth when the show debuts this month.
It could involve a written monologue or sketch comedy, be at leastź¦ a half hour long and air monthly, sources said.
No matter the format, it is sure to be provocative — and just what the self-avowed free speech absolutist Musk is looking for as he seeks to bring more original content to the site formerly known as Twitter.
āWeāre followers of Elon and itās pretty evident to us thatā whatever we want goes,ā Barr told On The Money. š¦©;
āIt’s a great way for people to fight back against totalitarianism,ā she added.
Sources with knowledge of how the union of these strangest of bedfellows came together point to YouTubeās decision to remove a video from its website in which Barr joked about holocaust denialism anź¦”d Jews controllļ·½ing the media. Barr herself is Jewish.
YouTube said the video ā which was uploaded to comedian Theo Vonās channel ā violated its hate speech policies and prevented him from uploading neāw content for a week.
Amid the controversy, Musk backed Vonās support for Barr and , āComedy is legal on this pš“latform!ā
Enter Publicsq, founded by CEO Michael Seifert in 2021 with the aim of becoming the next big online shopping destination. There’s one twist.
Forš businesses to get on the app, theyāre required to commit to values like āfreedom,ā āfamily,ā and āthe Constitution.ā
Aside from its close ties to Trump Jr., Publicsqās board of directors includes forš¹mer Republican Arizona US Senate nominee Blake Masters, Vice President Mike Penceās former chief of staff Nick Ayers, and the founder and CEO of Farvahar Partners Omeed Malik.
The company has found a niche in sponsoring people and programs with a stš§rong followinšg who have been ācanceledā by popular culture.
Earlier this year, it stepped in as a last-minute sponsor for a charity event hosted by Buffalo Bills player Jordan Poš„yer after others pulled out because the NFL star said it would be held at a Trump golf couź¦°rse.
So Seifert decided it was worth taking a chance on the outspoken Barr — notwithstanding her likening former Barack Obama deputy Valerie Jarrett to an ape and calling George Soros a āNazi,ā which led to ABC firing her from the reboot of the long-running hit āRoseanne.ā
āPublicSq proudly stands for free speech and against the cancellation of dissenting voices. We are beyond excited to partner with Roseanne Barr on her new monthly special. PublicSq will continue to honorā Americaās free speech values that so many corporate behemoths ignore,ā Seifert said in a statement.
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While neither Barr nor Publicsq has spoken with anyone at X about possible limits on š³what topics the comedian will tackleš¶, they said they believe their new program will be in line with the siteās moderation policy.
āElonās push since he bought Twittš er is all aš bout free speech ā he stands by comedy, which is a crucial part of the First Amendment,ā Barrās son Jake Pentland told On The Money.Ā
He added that the show will be āfunnier than prį£ograms on other platformsā since X is āthe only platform that allows free speech.ā
Muskās bid to tš°urn the app into aš full-fledged digital town square has included giving Tucker Carlson a show and helping to launch Florida Gov. Ron DeSantisā presidential run.
He has also attempted to lure left-leaning všoices like fired CNN anchor Don Lemon and MāSNBCās Rachel Maddow.
āItād be great to have [Rachel] ź§@maddow, @donlemon, & others on the left put their shows on this platform. No exclusivity or legal docs required!ā he .
The platform now letš s users post long form texts and videos that run several hours.
It also launched tools that promise to give content creators a sliāØce of the aš¶d revenue.
Even as Musk invites all kinds of creaš«tors, the company has tried to thread the needle delicately between allowing free speech and limiting hate speech so as not to chase away advertisers.
Since Musk bought the online platform fš·or $44 billion last October, the company has lost 50% of its ad dollars, Musk tweeted last month.